Blogging is something all businesses and entrepreneurs know they should do, but most of us struggle to start writing and maintain momentum. Here are five prompts to get you on the road with your blogging adventure.

It is a mammoth task to restructure and rebuild a company website, but the process is clear enough if you build around your audience, their pain points and your solutions. Here are 8 things you have to know when you redesign your website.

Just like real-life in-person networking, content marketing is an effective way to drive awareness and leads to your website and your business. Here I describe the steps you need to carry out to build your content marketing plan.

You might wonder if it's really worth spending time writing blogs, making podcasts and creating informative content for people who may never become customers, but content marketing is vital to driving traffic to your website. Here's how it works.

Deciphering and communicating your story can make the difference between drawing in a customer and watching them bounce off to a competitor. Everyone's got a story, so here are some examples to help you write yours.

If you want to be a well-liked company, make sure your business has the traits of a well-liked person. Here are 8 ways to get your small business on everyone's Christmas card list.

Your website could be the first encounter potential customers have with your business. It needs to communicate your core brand message quickly. Here's how.

Branding isn't just for big businesses with big budgets. A consistent image and clear message is integral to attracting and retaining customers. Here's why even a small business needs a brand, plus some tips on how to build yours.

10 essential blogging tips to help you set goals for your small business blog, start writing, find your voice, practice your skills, and stop reading blogging tips.

A badly designed homepage can switch potential customers off completely, sending them bouncing straight back to the search engine. Here are 6 ways to make your homepage work hard for your small business.

As a small business you can boost your website's search engine ranking by being clear and consistent in how you describe what you do and by publishing regular, relevant content.

If your website isn't generating the leads or sales you hoped for, here are a few tips on how to diagnose the problem and start to fix it.