If your website looks old-fashioned, is wordy or confusing, doesn't work on mobile or no longer reflects your business model, you risk putting people off. Here's 6 reasons why it could be time for an overhaul.

At first there were so many ideas posts almost wrote themselves. Then I got busy and missed a week. Then I went on holiday, two weeks. In less than a month, blogging had turned from passionate affair to miserable millstone. Here's six ways to turn things around.

Your business on social media should present a consistent, human face that's not too casual, not too marketing speak. To get it right, consider your goals and form a social media strategy before you begin.

Instead of trying to showcase your business on every social media platform, choose the two or three most suited to your brand and your target audience, and pour your heart and soul into them. Here's a definition of the main platforms, along with clues to who uses them, to help you choose the right ones for you.

Social media puts your customers in control, allowing them to interact with you in a place where they already feel comfortable. It inspires trust in your brand and helps you find new business. Here's the beginners' guide to social to get you posting.

Blogging is something all businesses and entrepreneurs know they should do, but most of us struggle to start writing and maintain momentum. Here are five prompts to get you on the road with your blogging adventure.

It is a mammoth task to restructure and rebuild a company website, but the process is clear enough if you build around your audience, their pain points and your solutions. Here are 8 things you have to know when you redesign your website.

Just like real-life in-person networking, content marketing is an effective way to drive awareness and leads to your website and your business. Here I describe the steps you need to carry out to build your content marketing plan.

You might wonder if it's really worth spending time writing blogs, making podcasts and creating informative content for people who may never become customers, but content marketing is vital to driving traffic to your website. Here's how it works.

Deciphering and communicating your story can make the difference between drawing in a customer and watching them bounce off to a competitor. Everyone's got a story, so here are some examples to help you write yours.

If you want to be a well-liked company, make sure your business has the traits of a well-liked person. Here are 8 ways to get your small business on everyone's Christmas card list.

Your website could be the first encounter potential customers have with your business. It needs to communicate your core brand message quickly. Here's how.